Voting looks good on everyone.

We mashed up what feels like a National Geographic documentary with a music video to remind people that voting isn’t just a chore, but a powerful form of self-expression. While most election campaigns nag people to go vote, that just reinforces that not voting a normal behavior. So we showed people from around the world, some who only recently got the right to vote, doing whatever it takes to make their voice heard.

Clio - Silver, 2 Bronze
LIA - Gold, Silver, Bronze
Cannes - 2 Shortlists
D&AD - Shortlist
One Show - 3 Shortlists
Kinsale Shark Awards - Gold
Mosaic Awards - Multicultural Talent in Advertising

But we didn’t just make a film . We also turned stores into registration centers, made custom clothes, got employers to give employees time off to vote, and a whole bunch more—all to actually make a difference and get people to express themselves on election day.